WhatsApp Business API is a powerful marketing tool but building your contact list requires an active opt-in. Hence, today, I’m going to show you how to boost the growth of your contact list and generate new opt-ins (and ultimately clients) with a WhatsApp contest. Moreover, I’ll share with you 9 specific WhatsApp chatbot contest ideas
When WhatsApp first introduced the possibility of a business account with small business owners in mind, companies jumped at the chance - not just the small ones. Using WhatsApp Business web to provide customer support became a real hit. A few months after, the messaging app rolled out its beta of Business API advertising it
Since the release of the official WhatsApp Business API, we have seen a massive surge in WhatsApp services and a great deal of innovation when it comes to chatbots for business. So it seems, WhatsApp assistants are on their way to even overshadow their fellow Facebook Messenger bots that ruled messaging space in the West
Content has been one of the pillars of digital marketing for years. And, despite some shifts in shape and form, it’s role and importance has been unquestioned. Indeed, content proved to be the best way to go the extra mile, show that your care, attract engagement… The problem is, today, everyone knows that. Thus, we
Being tech-savvy isn’t so rare anymore, not even for non-techies… Chatbots seem to be a functional and fairly common part of companies, big and small… Pretty futuristic, right? But let’s not get carried away just yet. Things are moving faster than ever, but where do we stand in the day-to-day reality? Are we really living
For years, email marketing has effortlessly defended its position as one of the most effective marketing strategies in the digital realm. When chatbots entered the race, many thought their personalized nature will push emails off their pedestal. To be honest, I am not a fan of black-and-white, either-or theories. And so, here is a little
Chatbots are incredible automation tools that can streamline a variety of business workflows saving you both time and resources. Still, regardless of how much they can do, there are situations when human intervention is necessary. This is when a well-managed chatbot-human handoff comes into play. Human takeover is one of the key aspects of bot
When bots first came into the spotlight they found a home in customer support. However, as the tech becomes more and more accessible, its use spilled across all business departments. One of the bot applications rising to glory, in particular, is chatbot marketing. Since using chatbots for marketing seems to be the talk of 2020,
Chatbots are not a complete novelty but their practical application in business is still in relatively early stages of its existence. Most businesses and marketers are still learning how to measure chatbot success efficiently and accurately… Thus, with no reference to compare with, chatbot metrics are still a fuzzy territory. Sure enough, chatbot tech has
2020 kicked off with a great AI hype as the stats place it among the top marketing priorities. But happens away from the graphs and charts of carefully compiled research papers? Is AI actually able to affect your marketing reality today? This article leaves the theory behind. See for yourself… Dive into a step
Discover the secret to a high converting landing page and learn how to design one without any coding.
So, you are curious to see some conversational landing page examples? Well, you came to the right place! Landing pages are one of the key tools of online marketing. They can make or break a deal. You want people driven to your landing page to take action, be it by requesting information, completing the signup
Making chatbots doesn't have to be complicated. Learn how to create a functional, fully integrated chatbot for your website with Landbot platform!
FAQ pages are the most common way for businesses to ease the demands on their online customer support by answering the most frequently asked questions automatically. Their purpose is to be quick, simple and helpful to both parties. While there has always been an emphasis on making FAQ pages easy to search and scan through,
When thinking of building a chatbot using Dialogflow or a similar NLP tool, you probably don’t even consider no-code bot-building platforms. Designing a conversation tree block by block, controlling user input at every stage, is not the NLP way… Though, as we emphasized in our previous article discussing the concept and utility of Natural Language
What is NLP? How does it work? How is it used? What are the workings and advantages of a natural language processing chatbot and do you actually need one? We break down this AI sub-domain with focus on its application in chatbot technologies in plain terms, to make the concept comprehensible and accessible to anyone
Messaging apps have changed the way we communicate with each other. Oh, how MUCH we love the convenient, natural nature of it! So much so that we opened our minds and messaging channels to conversations with businesses and so, the advantages of instant messaging apps marketing will be hard to ignore in 2020. Facebook Messenger,
What constitutes conversational interfaces and how can you leverage them in business?
Struggling with lead generation? Find out why chatbots are the way to go if you want to boost your lead conversion!
It’s that jolly time of year when Christmas carols explore the limits of your patience and wearing 3-D sweater designs incorporating fairy lights is perfectly acceptable. Your browser does not support the video tag. All of this commotion happens in anticipation of holly & magical event, widely portrayed and merrily recounted in cinema and other