Please note that 'Variables' are now called 'Fields' in Landbot's platform.
A new year is always a blank page and a new opportunity to start doing things in a different way. Whether you are a lead generation agency, an automotive business or an assurance company looking for game-changing methods to capture more leads for you or your clients, today we’ll give you some hints of what are the platforms that can assist you achieve your goals. Ready to uncover the best chatbot for website to help skyrocket your results?
The way brands communicate with prospective and existing customers — no matter their stage in the conversion funnel — is changing rapidly. The need for personalization, speed, and reciprocity, is bringing chatbots to the front lines by default.
Building and launching chatbot development tools promptly and efficiently has become a high mark of personalized marketing. And this year more than ever, some bot capabilities and characteristics will be even more important, such as Artificial Intelligence (AI).
According to Forbes, in 2025, Conversational AI is shifting towards more industry-tailored solutions relevant to sectors such as healthcare, automotive, or finance. Companies will be looking for what is the best AI chatbot that can provide accurate responses to users, improve efficiency in handling customer queries without human intervention, collect data from interactions, reduce manual effort, and, of course, are highly scalable.
After all, bots are one of the few channels capable of offering a genuine one-on-one customer experience between brands and users without imposing a great demand on one's resources. Discover how Landbot addresses this need for more natural conversations between brands and prospects.
How Can a Chatbot Help Your Business?
Choosing the best chatbot for website can revolutionize the way you interact with your prospects and customers. Think about Lead Generation, for instance. You can build your website chatbot to engage with visitors in real-time with personalized offers or discounts to capture contact information or create a WhatsApp bot to respond to inquiries and qualify leads instantly.
Not only that, but you can also enhance your customer experience by offering 24/7 assistance, answering FAQs and handling any potential issues and complaints, escalating tickets to human agents when needed.
This can be applied to multiple industries. For example, healthcare companies can automate the entire appointment scheduling process. Real estate businesses, for instance, can implement chatbot tools to provide mortgage assistance, help users estimate costs, and connect with lenders. Universities and other education institutions can answer queries about courses, admission requirements, and deadlines.
What is a Chatbot?
The chatbot development tools landscape has evolved significantly due to advancements in AI, particularly in Natural Language Processing (NLP), machine learning, and deep learning.
But let’s start with the foundations. Very simply put, a chatbot is a type of conversational software that allows businesses to communicate with their audiences in an instant and personalized way without compromising on automation.
More complexly put, they are divided into two main categories:
- Rule-based chatbot tools work on the principle of a structured flow, often pictured as a decision tree. They have a less flexible conversation flow than AI-based bots, but they are more accessible to anyone who wants to build a chatbot. These chatbots don’t use artificial intelligence, but they are still capable of sophisticated actions using a variety of integrations and backend power-ups. They are Ideal for handling simple, repetitive queries (e.g., FAQs, order status).
- AI chatbots: AI chatbots either operate on natural language processing (NLP) or are integrated with a large language model (LLM) like OpenAIs GPT-4 and are hence able to understand natural human language. They may or may not use machine learning, too. NLP chatbots' main advantage is offering the person it’s interacting with a more natural conversational experience. This type of chatbots are highly adaptable to various industries and workflows and enable personalized experiences and real-time learning from interactions.
The Best Chatbot Software for Your Website in 2025
In 2025, chatbot tools will become the backbone of customer engagement and business efficiency for companies. According to Grand View Research, the market is estimated to reach a value of $5.4 billion this year. This growth is driven by the general adoption of AI technologies, users' increasing demand for 24/7 support, and the need for scalable solutions that enhance operation efficiency.
However, in order to create quality bots with matching efficiency, you need the right chatbot for your website that integrates large language models (LLMS), omnichannel integration, cost-saving capabilities, GDPR compliance, and scalability into the same tool. This brings us to the goal of this article: to recommend the best chatbot for website on the market for this 2025.
Landbot
Native Channel Integrations: WhatsApp, Facebook Messenger, Webchat, API for custom integrations
Chatbot to Human Agents Handoff: Yes, seamless transfer to live agents via integrations like Slack, Zendesk, and WhatsApp
AI Capability: Supports GPT-powered chatbots for advanced conversational flows
Compliance: GDPR Compliant
Scalability: Flexible plans and integrations that scale well with growing businesses
Omni-Channel Support: Website, WhatsApp, Instagram, Facebook Messenger
Free Plan: Yes
Free Trial: Yes, 14-day trial of premium features
Pricing: Starts at $40/month (Basic Plan)
The first on our list of the best chatbot software is Landbot. Now, you might think we are a bit biased (and you are probably right), but our passion for the product is fairly objective. Just keep reading and judge for yourself!
Landbot stands out in the chatbot landscape with its intuitive no-code platform that empowers users to build sophisticated conversational workflows without requiring technical expertise, however, developers, too, can find their ground with Javascript blocks and CSS opportunities.
Its drag-and-drop interface is a favorite among marketers and customer service teams who value the ability to deploy bots quickly while maintaining high customization levels. The platform supports dynamic elements like buttons, carousels, and in-chat forms, enhancing user engagement and enabling personalized interactions.
If you are interested in knowing more, you can access a full bot-building introduction course on Landbot Academy.
A significant advantage of Landbot is its versatility in deployment. Users can create bots for websites, WhatsApp, and Facebook Messenger or even integrate them into custom platforms using APIs. It offers great flexibility with website chatbots (e.g. chatbots for WordPress), being able to publish them in four key formats: chat widget, page pop-up, seamless website embed, and stand-alone landing page.
In terms of integration, the ecosystem includes tools like Salesforce, Google Sheets, and Slack, allowing businesses to automate processes seamlessly. Additionally, Landbot’s live chat manager ensures a smooth handoff from the bot to human agents when needed, further improving the customer experience.
For businesses looking to leverage AI, Landbot offers GPT-powered chatbot capabilities, enabling context-aware conversations and advanced natural language processing. Its compliance with GDPR and scalable pricing plans make it an ideal solution for both small businesses and growing enterprises. Whether you’re seeking a chatbot for lead generation, customer support, or engagement, Landbot provides a flexible, user-friendly option.
Feel free to check out some of the best chatbot examples done with Landbot.
Salesforce Einstein GPT
Native Channel Integrations: Salesforce CRM, Slack, WhatsApp, Email
Chatbot to Human Agents Handoff: Yes, through Salesforce Service Cloud
AI Capability: Powered by Salesforce's LLMs and GPT for insights and automation
Compliance: GDPR, HIPAA compliant (depending on the plan)
Scalability: Designed for enterprise-level scalability
Omni-Channel Support: Website, Slack, WhatsApp, Email
Free Plan: No
Free Trial: Yes, available for Salesforce users
Pricing: Add-on to Salesforce plans, starting at $50/user/month
Salesforce Einstein GPT integrates seamlessly with the Salesforce ecosystem, making it a good choice for businesses already using Salesforce products. As a part of Salesforce Service Cloud, Einstein GPT leverages AI to enhance customer interactions by providing real-time insights, automating repetitive tasks, and enabling data-driven decision-making. The platform's LLM capabilities offer predictive analytics for lead scoring, sales forecasting, and customer behavior trends.
Einstein GPT's omni-channel capabilities allow businesses to manage customer interactions across platforms like Slack, WhatsApp, and email from a centralized dashboard. This feature, coupled with its scalability, makes it particularly suitable for enterprises handling large volumes of customer interactions. However, its steep learning curve and integration complexity might pose challenges for smaller businesses or teams unfamiliar with Salesforce. Also, you might need to take into account that only those teams already using Salesforce will be able to implementing this functionality.
Compliance with regulations like GDPR and HIPAA ensures that businesses operating in sensitive industries, such as healthcare and finance, can use Einstein GPT securely. While the platform's pricing is on the higher side, the value it delivers in terms of automation and insights makes it a worthwhile investment for companies aiming to scale their customer engagement strategies effectively.
HubSpot Chatbot Builder
Native Channel Integrations: HubSpot CRM, Facebook Messenger, Email
Chatbot to Human Agents Handoff: Yes, integrated with HubSpot’s live chat tool
AI Capability: Supports GPT-powered chatbots integrated with CRM tools
Compliance: GDPR compliant
Scalability: Scales well within the HubSpot ecosystem
Omni-Channel Support: Website, Facebook Messenger, Email
Free Plan: Yes
Free Trial: No, but free tools are available
Pricing: Free for basic features; advanced capabilities start at $50/month as part of the Starter plan
HubSpot’s Chatbot Builder is designed with a focus on simplifying marketing and sales processes through seamless integration with HubSpot’s CRM. This integration allows businesses to automate lead qualification, meeting scheduling, and customer inquiries without needing additional tools. The platform's pre-built templates make it easy for users to set up bots tailored to common use cases, saving time and effort.
Although its capabilities are not as extensive as standalone chatbot platforms, HubSpot excels in its ease of use and integration with other HubSpot tools. For example, businesses can use the chatbot builder to capture leads and automatically sync data with their CRM, ensuring a smooth handoff to the sales team. Additionally, its live chat functionality provides human agents with the context needed to resolve customer issues effectively.
While the free plan offers basic features, accessing advanced capabilities requires a subscription to HubSpot’s Marketing Hub or Sales Hub, which could be a limiting factor for budget-conscious businesses.
Tidio
Native Channel Integrations: Website, Messenger, Instagram, WhatsApp, Email
Chatbot to Human Agents Handoff: Yes
AI Capability: Basic AI for FAQs and conversational flows
Compliance: GDPR compliant
Scalability: Suitable for SMBs, less ideal for large organizations
Omni-Channel Support: Website, WhatsApp, Messenger, Instagram, Email
Free Plan: Yes
Free Trial: No, but free plan includes basic chatbot features
Pricing: Paid plans start at $19/month
Tidio is a budget-friendly chatbot platform ideal for small to medium-sized businesses seeking multi-channel communication. Its drag-and-drop builder is user-friendly, allowing businesses to design and deploy chatbots for websites, WhatsApp, Messenger, and Instagram with minimal effort. The platform's focus on simplicity makes it accessible even for teams with limited technical expertise.
Tidio’s AI capabilities are tailored for handling FAQs and basic conversational flows, making it a practical choice for businesses looking to automate repetitive queries. It also includes live chat functionality, enabling collaboration between bots and human agents to deliver a consistent customer experience. However, advanced analytics and features are locked behind higher-tier plans, which might not suit businesses with more complex needs or willing to get more insights on the bot’s performance.
ManyChat
Native Channel Integrations: Facebook Messenger, Instagram, WhatsApp, SMS
Chatbot to Human Agents Handoff: Yes
AI Capability: Limited AI; focuses on automation for social media
Compliance: GDPR compliant
Scalability: Primarily for SMBs and social media-focused businesses
Omni-Channel Support: Messenger, Instagram, WhatsApp, SMS
Free Plan: Yes
Free Trial: No, but the free plan includes essential features
Pricing: Starts at $15/month
ManyChat is a specialized chatbot platform catering to businesses focused on social media automation. Its pre-built templates for Facebook Messenger, Instagram, and WhatsApp make it easy to create bots that engage audiences on these platforms. With a starting price of just $15/month, ManyChat is one of the most cost-effective solutions for small businesses.
Its AI capabilities are limited compared to competitors the scope is relatively narrow, as it does not support broader use cases like website chatbots or complex AI-driven interactions.
ManyChat’s affordability and focus on social media make it a valuable tool for businesses aiming to strengthen their presence on platforms like Facebook and Instagram. However, companies requiring advanced AI or multi-channel support might find its offerings too basic.
Chatfuel
Native Channel Integrations: Facebook Messenger, Instagram, WhatsApp
Chatbot to Human Agents Handoff: Yes
AI Capability: Limited AI tools; suitable for basic use cases
Compliance: GDPR compliant
Scalability: Best for small to medium-sized businesses
Omni-Channel Support: Facebook Messenger, Instagram, WhatsApp
Free Plan: Yes
Free Trial: No, but the free plan includes core features
Pricing: Starts at $15/month
Chatfuel is a no-code chatbot platform designed for quick deployment on Facebook Messenger, Instagram, and WhatsApp. It is particularly popular among businesses prioritizing a strong presence on Meta platforms. Its user-friendly interface and affordable pricing make it accessible for small businesses and startups.
The platform offers essential features like automated responses, customer segmentation, and lead qualification. However, its customization options are limited, which may restrict premium businesses looking for more advanced conversational flows. Additionally, Chatfuel lacks integrations beyond social media platforms, making it less versatile than other solutions.
Its scalability and functionality might fall short for organizations with diverse needs or a broader customer base.
Chatbot.com
Native Channel Integrations: Website, Facebook Messenger, WhatsApp, API
Chatbot to Human Agents Handoff: Yes
AI Capability: Supports basic AI for automation
Compliance: GDPR compliant
Scalability: Flexible, with API options for advanced users
Omni-Channel Support: Website, WhatsApp, Facebook Messenger
Free Plan: Yes
Free Trial: Yes, 14-day trial for premium features
Pricing: Starts at $52/month
Chatbot.com is a versatile platform with a focus on website and WhatsApp chatbots. Its no-code builder simplifies the creation of bots for lead generation, customer support, and more.
The platform’s scalability and customer support make it a reliable choice for businesses of all sizes. However, its starting price of $50/month may deter smaller businesses, especially when compared to more affordable competitors. Additionally, some advanced features are available only in higher-tier plans, which could limit its appeal.
How to Choose a Chatbot Solution
Choosing the best chatbot for website will depend on your specific needs, related to your industry and area you work in, and what you’ll be using chatbots for.
However, there are some overall things to keep in mind when choosing, such as:
- Pricing system: the pricing will vary according to each software, but consider whether or not the monthly pricing is feasible for you, if you get a free trial, or if you can get a personalized quota based on how you’ll use the chatbot.
- AI Capabilities: this will determine how well a chatbot can understand, respond, and adapt to user interactions. Platforms with integrations for large language models, like OpenAI’s ChatGPT, enable chatbots to interpret customer inputs, generate human-like responses and handle complex queries, increasing efficiency and effectiveness.
- Scalability: choosing a chatbot tool that can grow alongside your business, handling the increasing demand and more complex workflows without compromising the chatbot performance, is key. Also, the ability to integrate with other tools such as CRMs, analytics or communication software ensures the chatbot remains functional despite any upcoming changes.
- Integrations: a chatbot can work well on its own, but to make the best use of it, you’re likely to want to connect it with other tools you’re already using. Make sure you choose a chatbot solution that offers those integrations.
- Ease of use: if we’re talking about a no-code chatbot solution, we can assume they’ll be easy to get started with. Yet some chatbot builders are easier to get around than others. Think of who’ll be building your chatbots, if you’ll need special training to use the tool, etc.
There are a lot of chatbot solutions out there, so the trick is to find the right fit which will help boost your business operations.
Explore Landbot’s versatility and discover how it can help you meet your goals.
How do you Easily Implement a Chatbot on Your Website?
It’s, well, easy!
How?
With no-code (or low-code) tools!
No-code is a type of web development that allows anyone, even those without any coding knowledge, to develop web software using a visual interface instead of having to write code. No-code solutions include drag-and-drop options, pre-built and pre-designed templates, and other features that enable people across different business sectors to easily fulfill their web development needs.
Now, when it comes to chatbots, no-code tools allow users to build sophisticated conversational assistants that they can deploy to easily connect with customers in an instant and personalized fashion. No-code chatbots are quick to build and implement (it can be done in 30 minutes or less), and they are just as easy to tweak and maintain.
If you want to dive deeper into the building process, watch the video below from our Academy:
Also, take a look at the following one to add and embed the chatbot to your website smoothly:
Chatbots for 2025: A Look Ahead
As we move into 2025, the chatbot landscape is set to evolve even further, driven by rapid advancements in artificial intelligence and increasing business demands for seamless automation. Organizations that invest in chatbot technology today will need to ensure they choose platforms that can adapt to the innovations of tomorrow.
Emerging Trends Shaping the Future of Chatbots
Advancements in Conversational AI – Large Language Models (LLMs) like GPT-4 and beyond will continue to refine chatbot interactions, making them more natural, intuitive, and capable of handling complex queries. Future chatbots will better understand context, sentiment, and even emotions, leading to improved customer experiences.
Deeper Integration with CRMs and Business Tools – Chatbots will become even more interconnected with existing business ecosystems, seamlessly syncing with CRMs, marketing automation tools, and customer support platforms. This integration will allow businesses to capture valuable insights, automate workflows, and streamline operations across departments.
Hyper-Personalization at Scale – AI-powered chatbots will leverage real-time data to deliver highly personalized interactions. From remembering past conversations to predicting customer needs, hyper-personalization will drive engagement, loyalty, and conversion rates like never before.
Choosing the Right Chatbot Platform for the Future
With these advancements on the horizon, selecting a chatbot platform that is scalable, adaptable, and future-ready is more critical than ever. Solutions like Landbot not only provide an intuitive, no-code chatbot builder but also leverage AI, integrate seamlessly with business tools, and offer the flexibility to grow alongside your business.
Ready to Future-Proof Your Business?
Don’t get left behind in the AI revolution. Explore Landbot today and discover how it can transform the way you engage with your audience, automate key workflows, and drive business success in 2025 and beyond.
FAQs About Choosing the Best Chatbot for Website
Can a chatbot integrate with my existing tools and platforms?
Yes! Most modern chatbot platforms offer seamless integrations with CRMs, email marketing tools, eCommerce platforms, and customer support systems. Solutions like Landbot provide direct integrations with tools like HubSpot, Salesforce, Google Sheets, and Slack, ensuring smooth data flow across your business operations.
How do chatbots handle multilingual conversations?
AI-powered chatbots can detect and switch between multiple languages, ensuring a seamless experience for global audiences. Some platforms use predefined language models, while others leverage machine translation and natural language processing (NLP) to dynamically adjust responses. With platforms like Landbot, businesses can create multilingual chatbot flows to cater to different audience segments.
Are chatbots suitable for small businesses with limited budgets?
Absolutely! Many chatbot platforms, including Landbot, offer free plans or affordable entry-level pricing to help small businesses get started. No-code builders allow non-technical users to design and deploy chatbots without expensive development costs. Additionally, automation helps small businesses save time and scale customer interactions without hiring additional staff.
How secure is customer data when using a chatbot?
Security and compliance should be a priority when choosing a chatbot platform. Leading providers, such as Landbot, ensure GDPR compliance, data encryption, and secure API integrations to protect user information. Businesses handling sensitive data (such as healthcare or finance) should look for platforms that offer HIPAA or other industry-specific security certifications.
How can I measure the success of my chatbot?
Tracking chatbot performance is essential for optimizing its effectiveness. Key metrics include:
Engagement Rate – How many users interact with the chatbot?
Conversion Rate – How many conversations lead to a desired action (e.g., lead generation or sales)?
Resolution Time – How quickly does the chatbot resolve queries?
User Feedback – Are customers satisfied with their chatbot interactions?
Advanced analytics and A/B testing, available on platforms like Landbot, can help businesses fine-tune chatbot flows and improve customer experience over time.