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Hubspot Integration
Learn about the powerful Hubspot integration feature available in Landbot for creating, updating, and retrieving data directly within chatbot flow.
In this video lesson, you will learn to make use of Landbot's powerful integration with HubSpot so you can optimize lead generation and automate sales follow-up’s. With this integration, you can easily create, update, and retrieve data in HubSpot directly from inside your chatbot flow, thus maximizing lead generation in digital marketing and conversion optimization.
This feature can be used on WhatsApp chatbots, web chatbots and Facebook Messenger chatbots, therefore it can be very versatile for advertising agencies looking to integrate sales chatbots. Just drag and drop the HubSpot block into the Landbot builder, sync your account with HubSpot, and start using automatic chatbots for sales.
There are three main actions to integration: the creation, update, and getting a record. You can create a new contact, company, deal, and tickets from the chatbot, thus allowing smooth lead generation and sales. You can attach important fields like name, email, and company details and attach them to existing deals.
The Update action keeps the records of contacts, companies, and deals updated. The Get a Record action retrieves crucial information from your HubSpot account, allowing one to make use of the details within the chatbot for better lead conversion and follow-up.
You can check the integration very easily prior to the final deployment into your chatbot, and in case of errors, view a detailed HubSpot error log available in the integrations section.
In a nutshell, the HubSpot integration in Landbot delivers an all-in-one solution for lead generation automation and sales follow-up through chatbot integration. Give it a try now to cut your lead gen work in half and enhance your chatbot performance!
0:00 HubSpot setup
0:46 Create a record action
1:19 Update a record action
1:49 Get a record action
2:16 Integration Section
Key takeaways
- Set up the Hubspot integration in Landbot
- Send, Update and get data from Hubspot
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Please note that 'Variables' are now called 'Fields' in Landbot's platform.
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