Lead Generation Bot Building: From Zero to Conversion

In this webinar, you’ll see a practical demonstration of how to build a lead generation chatbot right from the start and how to integrate AI capabilities to make the user experience even smoother.

Join Rachel Ann Kreis, Vice President of Marketing at Landbot, and Judit Vives, Customer Success Manager, as they walk you through the end-to-end process of creating a lead generation chatbot from scratch. This practical, hands-on webinar covers everything from designing effective conversation flows to incorporating AI-powered features for a seamless user experience.

You will learn how to set the right blocks and messages to engage your prospects, the benefits of integrating your bot into other tools such as Google Sheets to visualize your data in real-time, and the power of AI customization when it comes to solving potential doubts from users.

Ready to live the conversational experience? Create your Landbot account and start practicing what you have learned today!

Resources:

Lead Gen Bot templates: use and customize these Health & Insurance, Automotive, and Telecommunications & Utility templates.
Google Sheet template: make a copy of the sheet, edit it, and connect it to your bot.
Lead Gen Bot Structure Theory PDF: download the doc we reviewed.
For help tracking Google Analytics events in your bot click here‍
For help installing the Meta Pixel to track events in your bot click here

00:00 Intro

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08:30 Bot Theory

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14:45 Bot Building

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34:39 How to connect Facebook and Google Analytics tracking events

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42:51 Q&A

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49:43 Outro